Hi! I’m Britni McCotter, a leader in payment products, and partnerships

About Me

For 13 years I’ve leveraged my leadership, strategic thinking, and relationship-building skills to generate more than $5B in revenue and overdeliver on KPI’s at several cutting-edge companies. Currently, I am the VP of Payment Operations for WooCommerce. I’m proud to have scaled the business to launch in 18 markets under 18 months from 2020 to 2021. You can read more about it in this Stripe Case Study. We are now in 36 international markets.

In addition to scaling operations, I balance multiple projects, partner with and influence cross-functional teams, run on-going payment operations, and deliver operational improvements. I am proud to serve as an advisor and business partner to the broader Automattic business.

My experience, passion for innovation and disruption, and MBA in Digital Media Management enable me to lead unique initiatives that keep companies ahead of the competition.  

I hold my MBA in Digital Media Management from St. Edward's University, and my BA in Communication Studies from Loyola Marymount University in Los Angeles.

When not at work, you can find me passionate about healthy living, traveling, practicing yoga and starting my day with meditation. I have a sweet 13 year old Shih-Tzu named Mookie. I'm an avid traveler, adventurer, 200 HR Registered Yoga Teacher, snowboarder, and a part-time tennis player. I enjoy splitting my time between beautiful Sun Valley, Idaho and Austin, Texas.